Thursday, August 23, 2007

Fancy Surfing On The Highway?

Don't you think the R&Rs should have internet facility so you can check your mail when you're driving from Penang to KL? Now you soon can as Cyberplus Sdn Bhd through SPLUGG is set to enhance the driving experience along the North-South Expressway by connecting it to the digital age. SPLUGG will make available a blend of digital media along the longest highway in Malaysia, The North-South Expressway, covering all rest and service areas and overhead bridge restaurants.

Upon the full roll-out, SPLUGG will cater to an average of 212 million toll road users a year along the 847.7km North-South Expressway. Commissioned in April 2007, Cyberplus Sdn Bhd in partnership with PLUS Expressways Bhd (PEB) has been able to wire and gear this project to life in less than six months. This is because Cyberplus is comprised of a team of highly skilled and experienced professionals who are well-versed in the full spectrum of ICT needs of this project.

SPLUGG has also established strategic partnership with NTV7 and the Malaysia Tourism Promotion Board (MTPB). NTV7 will provide news contents which will be beamed to all SPLUGG LCD television points, keeping road users plugged in on the latest news and happenings.

“We are very happy and excited to kick-start the digital multimedia revolution of the North-South Expressway,” said Raihana Ahmad, CEO of Cyberplus Sdn Bhd.

“SPLUGG’s goal is to enable road users to connect and stay connected, facilitating access to the Internet either through WiFi access points or through Internet kiosks that we are making available. This will allow everyone to stay in touch with the latest news and happenings while being entertained by LCD television sets that we have fitted in all the rest and service areas," she continued.

“Thanks to the relentless efforts of Cyberplus, we are indeed very pleased to see the digital RSA project come online, serving and benefiting road users,” said Khalilah Mohd Talha, General Manager Corporate Communications of PLUS. “Our customers will be able to get live traffic updates and be informed of events and happenings along the highway so they may be able to plan their journey better,” she added.



*exerted from lowyat.net*

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